INDUSTRY: Publishing
OBJECTIVE: Design a coffee table book version of the non-fiction book “Tales of a Shaman’s Apprentice” by Mark Plotkin.
"Every time a shaman dies, it is as if a library has burned down..."
This story shook me into awareness about the intensifying impact we have on the environment and other cultures. These cultures in particular often hold clues to ancient though invaluable knowledge of flora and fauna. Knowledge that can very well be the cure to many of our modern diseases and ailments.
The story is a fascinating account of a unique apprenticeship and anthropological adventures that also clarify what destruction of the region's plant species may ultimately cost humanity. 
One theme throughout the book is the outline of South America which is always placed on the left and slowly morphs into the face of our story's main shaman by the end of the book.
Like the land which is being destroyed and exponentially cleared each year Mark visits, the shaman is aged, withered and depleted of his spirit. 

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